
[Client Info]Thailee
Thailee is an e-commerce application developed by Volunteers Initiative Nepal (VIN) to empower women from marginalized backgrounds by helping them establish their own online businesses. With over 15 years of experience in women’s empowerment, VIN created Thailee to promote social and economic independence through education, life skills, and entrepreneurship. Thailee connects buyers and sellers seamlessly, giving women the platform to showcase and sell their products while maintaining full control of their businesses. By focusing on digital literacy, the app equips women with the skills needed to navigate online platforms, market their products, and become successful entrepreneurs.



#1. summary.
#2. challenges.
Ensuring digital literacy among users is crucial, as many may lack prior exposure to online business tools, necessitating comprehensive training programs. Building trust in digital transactions is another hurdle, particularly in communities where traditional cash-based commerce prevails, requiring robust security measures and user education to foster confidence in online payments. Additionally, providing continuous support and resources is essential to help these women navigate the complexities of e-commerce, sustain their businesses, and achieve long-term success.
#3. outcome.
Thailee has successfully empowered women from marginalized backgrounds by providing them with the tools and skills needed to establish and manage their own online businesses. Through digital literacy training and business management education, women have gained confidence in navigating e-commerce, marketing their products, and handling transactions independently. The platform has helped create new economic opportunities, allowing women to generate sustainable income and break free from financial dependency. As a result, Thailee has not only improved individual livelihoods but has also contributed to uplifting entire communities by fostering long-term social and economic transformation.
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